I just watched this inspiring TED Talk video about using online games to solve problems in the real world. How, you might ask? Well, all it needs is a well-designed game. Jane McGonigal designed a game where there was an oil shortage and the players had to figure out how to make do without it. 1700 players played it and then were tracked afterwards and the majority of them kept up the habits they developed in game play. There are 500 million expert gamers on the planet now. Imagine putting that consciousness towards real world problems. The results could be astounding.